BARTENDER We need the media Jim Meehan
You need the media to capture the public’s attention and to keep the buzz alive. The bar and restaurant business relies heavily on digital and print media to inform consumers and drive foot traffic to our establishments. Publicists are well aware of this relationship, and the best charge handsome retainers for their work. For those who have the budget, a great publicist brings a powerful Rolodex to the table, along with a wealth of ideas on how to promote your efforts. ...This is only a preview of the article:
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